Meet the team

Transcending the holistic vision of athletes through the connection of sport to what's next.

We're all about a culture shift. We're about the shift in the ideology of sport. We're about creating better people and better athletes. We fight for equal opportunity for everyone regardless of who you are - and if there isn't an opportunity... we'll show you how to create one.

Shaka Fonderson

Shaka Fonderson is the founder of Beyond The Game. Born in Liberia, Shaka moved around the continent of Africa before his family moved to Canada when he was 10 years old. Moving from country to country and having to adapt to different cultures, really instilled a love for people in Shaka. As many kids do, he played a multitude of sports growing up and learned so much through it. He fell in love with the game of football and played from age 13 until 25. Through high school, university, and semi-professional football, he competed and learned from many coaches and teammates. Sport is an amazing vehicle to learn about oneself, and Shaka's mission is to help all athletes do just that.

Declan Cross

Declan Cross is a Christian athlete raised in Oakville, Ontario, and attended school at McMaster University, where he played H-back and majored in Commerce. Declan was drafted in the fourth round of the 2016 CFL Draft by the Toronto Argonauts, and was part of a Grey Cup Championship Toronto Argonauts squad in 2017. Declan was awarded CFLPA All-Star Selections in 2017 and 2018. An active part of the community, Declan performs school visits in and around the GTA where he tells stories and discusses positive messages of belief, trust, positivity, determination, and focus with Toronto’s youth.



Ashley Noonan

Meet Ashley, our yoga instructor and breath-work coach, who passionately helps youth succeed in their sport(s) and in the world. She does this in multiple ways, including as a teacher. Ashley grew up playing high level hockey and soccer which helps her relate to her student athletes. She is excited to be on the BTG team!

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Trevon McNeil

Trevon McNeil is a former McMaster University basketball player and current personal trainer. As someone whose entire identity was once defined by basketball, he is able to relate to elite athletes with large dreams. Basketball was a sport that allowed him to travel the world. Beyond The Game represents a voice for those who realize their worth is defined by more than just the number on their jersey. Trevon is here to show that.


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Aaron Grant

Aaron Grant, born in Scarborough, but raised in Oakville played football at a high level between the ages of 10 and 22, culminating his playing career with the Mount Allison University Mounties. Football was a large part of Aaron's life, as was sales. He is able to use his communication and leadership skills as a Brand Ambassador for Downtown (Toronto) Porsche while also being part of the Beyond the Game team. He is passionate about giving back to the youth and the sport that has made a large impact on his life.

Vanessa Hair

Vanessa’s enthusiastic and highly motivated mind-set allows her to produce creative, purposeful, and enticing platforms for clients. Her experience in mountain bike racing at a highly competitive and male dominated sport, and being licensed with Certified Coaches Federation, as a Life Coach, has cultivated character development with integrity, dedication, and contribution to society. Her inventive and detailed thinking, along with her deep responsibility to uphold values and to listen and understand the foundation of people’s core experiences fosters trustworthy, proactive, and intelligent shifts for client enhancements. Vanessa believes Leaders are always learners. 

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